The media reports are in, and it’s official – this year’s Los Angeles Swim Week global fashion showcase was a tremendous success all around. An event centered on launching the latest in quality swimwear design and fashion, the LASW is a truly one-of-a-kind night where the best in the world come together and exhibit their best.
A staple in the fashion industry, the annual LASW extravaganza showcases a dynamic platform designed to increase engagement and connection among the elite fashion media, national/international designers and luxury retail outlets. The exclusive 2015 event brought together truly stunning collections from a variety of brands and designers – from world-class mainstays to emerging, revolutionary talent.
A Magical Night of Beauty, Innovation and Prestige
This year’s event was held at the glamorous and prestigious London Hotel West Hollywood Rooftop. Featuring the designs of both new and established international talents, the LASW brought together an eclectic mix of established and breakthrough styles, experimental fashion and all the excitement you’d expect during a premier fashion showcase event.
The show began at noon with both the Pop-Up Shop and the Red Carpet opening at 5:30. Vendors offered all sorts of amazing products such as jewelry from Clamour Glamour, handmade crafts from the bead Queen and The Beach Bucket, artisan candles by Destiny Candles, skincare from Eraclea, and a variety of clothes from Soul Escape and the Posh Pit.
As expected, a large number of swimwear vendors were on-site to showcase some of the wonderful beauty seen during the show. Attendees browsed the latest swimwear from all the following vendors: Amour Swimwear, Min Swim and Isle Poni Lo.
On the Runway
With gorgeous models and beautiful tans, the runway was the place to be throughout the day. The 2015 LASW featured innovative and eye-catching fashion from the following world-class designers: Mint Swim From Celebrity/Designer Draya Michele, Amour Swimwear, Cirone Swim, The 8th Continent, Asher Marie Collection, Leonisa Swimwear, Leilieve Lingerie, Christina Leonor Lingerie, Frankie’s Swimwear, Beach Flirt22, Chloe Rose Swimwear, Khongboon Swimwear and DiMarco Swimwear.
As all the attendees were lucky enough to experience, the event was full of just as much glitz and glamour as the famed Miami Swim Week. All of the stunning models showcased the latest swimwear fashions and brought a gorgeous mix of retro-meets-chic styles, exquisitely unique brands and exclusive releases.
Support from World-Class Fashion & Media
The 2015 LASW extravaganza was made possible thanks to the contributions of several major sponsors. These include Peroni Beer, Jacqueline Chambers from TGIF Guide LASW site designer iSee360, Geisha Studio for makeup, Sunless Beauty Organic Spray Tanning, and HotRollerGirl Productions for hair styling, Co – Director Giovanni Satta, Lucy and Billy Holland Marketing Directors from East Coast and the amazing volunteers. Special thanks to LASW Host Liz Eddy.
Media sponsors included all the following premium brands at this year’s event:
L.A. Fashion Week, Latina Magazine, L.A. Swim Magazine, NALUDA Magazine, L.A. Fashion Magazine, La Prensa Colombiana, Apparel News and The Swim Journal.
The event was also made possible from the generous contributions of a variety of gifting sponsors. These included Vine Street Market with exclusive gift bags, Chic Sketch with a simplified design sketch app, Peroni with their exquisite Italian beer, Red Moon Lounge with delicious Mediterranean food, Em Belleish by Hollic with the fruit cups and Aqua Hydrate for water on a (very) hot day, and Aloe Gloe for flavored water and mouthwatering for everyone to enjoy.
With this much amazing support, it’s no surprise that everyone truly enjoyed the magic at this year’s event. LASW was an immense hit that delighted all attendees from designers to the media – and everyone in between.
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Photography by Rico Mejia & NALUDA Magazine