Check out our interview with Lifestyle & Beauty Digital Creator, Author & Women Empowerment Advocate Hikari Fleurr who just released her latest e-book, titled, “How To Be A Successful Influencer: Post Pandemic”.
Hikari has managed to stand out amongst her peers with her artistic eye, philanthropic spirit, originality, and passion for creating authentic, creative and viral digital content.
After the great success of her first book which launched last year, Hikari is now pulling the curtain back on the present-day world of “influencing”, discussing how the industry has shifted over the past year and giving expert tips on how creators need to “pivot” to stay relevant, as simply adapting to this new normal is not enough.
Social media has become critical to marketing and with over 50% of global companies continuing to work remotely, now is the best time to be creative, evolve, and take advantage of these shifts for one’s business.
Follow Hikari @hikarifleurr
Hi Hikari, please tell us a little about you?
I’m a NYC Lifestyle & Beauty Digital Creator. I am also an author of two informative eBooks. I’ve worked with many prestigious brands such as Smashbox Cosmetics, Sephora Collection & Alizé. I’m really known for my creative beauty & fashion posts, educational books and my women’s motivational posts.
Describe yourself in 3 words?
Ambitious, Genuine, Bougie
Tell us about your work as an author and about your latest e-book “How To Be A Successful Influencer: Post Pandemic?”
The increase in remote working & the virtual world influenced me to launch that eBook. Social media has evolved significantly since the pandemic. The techniques & resources are constantly changing. My eBook helps you stay updated on strategies for maintaining an income on social media.
What do you think is the secret to have a successful site/social media channels?
Build a relationship with your followers. That’s super important! Your followers should feel like you are their best friend. The more they feel like they relate to you, the more they trust you & are willing to buy whatever you recommend to them.
Where we can buy it?
On Etsy
What mindsets helped making you so successful?
Staying true to myself, maintaining my originality & being extremely determined.
Now that you are a Women Empowerment Advocate, tell us what would you tell young women who are just starting to work? What would you like them to know?
I would tell them to give anything they’re working towards their all. Success takes consistent hard work and dedication. I would also tell them that hard work doesn’t always show results right away. There will be times when you have to be patient.
What is the most rewarding part of your work?
Being able to meet & connect with so many talented & creative individuals. I’ve met many other Influencers, celebrities & other talented creatives throughout my Creator journey.
What is your favorite healthy food?
I love salad! I could eat it every day.
And your favorite cheat food?
I love chocolate. Chocolate raisins, chocolate covered strawberries, chocolate bars, I love it all!
How would you explain your fashion style?
My style is a mix between glam, posh, chic & girly.
How would your best friend describe you?
Playful, genuine, very knowledgeable and a perfectionist.
What is your own definition of happiness?
Living a life that you can honestly say you’re content with. Accomplishing the goals you actually set out. Working a career that you genuinely love.
Best advice ever given?
Don’t ever forget where you came from. Life will always humble you.
Name 3 things you can’t live without?
My lip liner, lashes & white marble decor
Where do you see yourself and your career in 5 years from now?
I see myself being a huge business mogul. I also see myself partnering with huge luxury brands. & I definitely see myself in a condo or penthouse with a beautiful skyline view.
What music do you like?
I love a large range of music actually. I love R&B, Pop, Trap, Jazz, Classical & also Afro Beats.
What do you think of Social Media?
I think it can be beneficial in so many ways. It’s a great tool for marketing. It’s a great place to meet & connect with new people. It’s also a great way to form another source of income.
Where we can follow you?
Instagram: @hikarifleurr TikTok: @hikarifleurr YouTube: Hikari Fleurr
Favorite Singer/Artist: Nicki Minaj
Movie: Uptown Girls
Travel Destination: Bali
Sports Team: Don’t watch sports LOL
Tv Show: Currently its “Friends From College”
Photo credit – Hikari Fleurr
